Press Release 1.9.2022
Nature inspires Pentik's Habitare exhibition stand design: Spring 2023 novelties previewed on 7–11.9.2022
Next week, Pentik will participate in Finland's largest interior design event at Messukeskus Helsinki. Pentik's impressive stand, inspired by the pure nature of the North, is located in Hall 6 (6b58) at Habitare fair, near the main entrance and the southern entrance. The core idea of the stand is based on a natural home that offers its residents joy, happiness, and peace, without forgetting individual and personal choices.
The color scheme of Pentik's stand is natural and peaceful. Walls built from wooden slats provide a home-like framework for the stand. A long, beautifully set table in the middle of the stand invites visitors to linger and peek at next spring's interior design trends.
– Nature renews itself from season to season and year to year. At Pentik, we are endlessly enthusiastic about the new colors, shapes, and themes that nature offers us. Nature freely combines colors and shapes, and that's why we also want to encourage interior design enthusiasts to boldly try new solutions. A home should reflect one's own style, says Minna Lampinen, Pentik's Marketing and Communications Director.
Habitare Highlights: Sneak Preview of Inkivääri and Tuntu
The Inkivääri textiles and Tuntu mugs and teapots for Spring 2023 are prominently featured at Pentik's exhibition stand. In addition, the stand will showcase products familiar from previous collections, such as Lasse Kovanen's designed Lohkare glass vases and candle holders, and Minna Niskakangas's designed Vilja textiles. Vintage products and Anu Pentik's unique Studio candle holders and Kajo tableware add extra flavor and layering to the setting.
The Inkivääri pattern continues Pentik's distinctive and beloved Nordic style in a new and even surprising way. Its soft white and beige tones make Inkivääri easy to combine with other decor throughout the home. The collection was designed by Minna Niskakangas.
The Tuntu ceramic products by Pentik's new designer, Tuuli Saarelainen, who joined the company last spring, are full of small details that make them striking and pleasant to use. Manufactured in Posio, at the world's northernmost ceramic factory, the tableware has a restrained color palette and suits a variety of settings.
Pentik designers available at the fair daily from 10 am to 12 pm
Wednesday, 7.9. Tuuli Saarelainen
Thursday, 8.9. Lasse Kovanen
Friday, 9.9. Minna Niskakangas
Saturday, 10.9. Anu Pentik
Sunday, 11.9. Tuuli Saarelainen
You can find more detailed information on the stand's program here. Pentik's communications and marketing team will be available on Wednesday, 7.9., during the press day (9 am to 12 pm) at the exhibition stand. A limited supply of new spring product samples has been reserved for interior design journalists at the stand.
Further information:
Minna Lampinen, Marketing and Communications Director
tel. +358 40 586 8262
e-mail: lehdisto@pentik.com
Pentik is a story of will and skill, endless zest for life, and a passion for art. The family business has adorned Finnish homes and captivated hearts for half a century. Pentik's story began in 1971 in Posio, where the company's ceramic factory and candle workshop are still located. Today, Pentik is a diverse interior design house, with a turnover of 26 million euros in 2021. Including its online store, there are 47 company-owned stores, and Pentik employs approximately 200 people in Finland. Pentik-mäki in Posio holds the Green Key and Sustainable Travel Finland labels as proof of its valuable and long-term work for sustainable tourism.
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